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MarineMax Announces New Platinum Brokerage Program

CLEARWATER, FL (October 20, 2022) – MarineMax introduces an all-new Platinum Brokerage program to recognize the most pristine vessels in the resale market and fill the boating and yachting dreams of boaters nationwide.

Chuck Cashman, Chief Revenue Officer, comments, “Throughout the years our customers have driven our growth into different markets, and this is something they’ve been asking for. The Platinum Brokerage program is similar to the pre-owned programs you see at car dealerships, but with a MarineMax twist. Unlike the car industry, boaters will oftentimes move up or down in size based on their needs, owning several boats in the course of a few years. This program helps sellers trade in and helps buyers buy with confidence, knowing the boat has been properly taken care of by certified professionals.”

MarineMax’s Platinum Brokerage plan recognizes the highest top-quality pre-owned boats and yachts available in the brokerage market. This gives customers confidence knowing they are shopping the most superior selection of premium brands and models. In addition, customers have the benefit of working with one of MarineMax’s highly qualified and professional yacht brokers throughout the discovery, purchasing or selling process. Of note, MarineMax has the most substantial in-house experts in the field with more than 125 brokers in 20+ states, which translates into added benefits for sellers too. Leverage marketing tools to sell your boat faster and maintain your price point.

Whether buying or selling, boats and yachts must meet the following criteria to qualify for the Platinum Brokerage badge. First, the original purchase of the vessel must have been through one of the over 70 MarineMax stores across the country. If sold previously since purchase, it has been through MarineMax. The boat or yacht is represented by a MarineMax sales consultant who is factory trained in the brand (ie. Sea Ray, Galeon, Boston Whaler, etc.) The boat or yacht must have been maintained and is in excellent condition. And finally, the vessel must be less than five years old if under 60 feet, and under ten years of age if over 60 feet.

Cashman continues, “We’re so confident in our customers, our team, and our business model, and we want to keep everyone in the family. The entire idea is to provide everything a customer could possibly need in a brokerage house coupled with our industry expertise. They asked, and we listened.”

Expect only the best selection and service with the MarineMax Platinum Brokerage program. From finding luxurious mega yachts and discovering custom builds to finding the perfect center console or luxury dayboat, their team has the knowledge, experience, global reach, selection, and support (including financing and insurance) to take even the most novice boater through the entire process. MarineMax is your one-stop for all boating needs, there is no need to go anywhere else. Leave it to experts. Discover more and start shopping for boats and yachts in the Platinum Brokerage program here.

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