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An Important Message About Sea Ray Sport Yachts and Yachts

In December of 2017, Brunswick announced they would be selling Sea Ray as you likely heard. June 26, 2018, Brunswick released that for the benefit of the overall company and Sea Ray, they will not sell the Sea Ray brand, but focus their efforts on building the best sport boats and cruisers up to 40 feet. In doing so, Sea Ray will discontinue production of sport yacht and yacht models.

We understand you may have questions regarding this and here are answers to some commonly asked questions. 

I currently own a Sea Ray sport yacht or yacht. Will my remaining warranty still be honored?
Yes, MarineMax with Sea Ray will continue to uphold the warranty of Sea Ray sport yachts and yachts that have been purchased. As a Sea Ray owner and part of the MarineMax family, we will continue to make sure you are taken care of. MarineMax is committed to our Sea Ray owners and none of our services have changed. We will have a dedicated service team ready to meet your needs and keep you on the water as well as owner's Getaways!® to local hot spots, customer appreciation parties, proprietary courses such as Owners' Orientation, Women on Water®, Kids in Boating and more.

If I purchase a Sea Ray sport yacht and yacht that is remaining in inventory, does it still include a warranty?
MarineMax with Sea Ray will continue to uphold the warranty of Sea Ray sport yachts and yachts that are purchased. As boaters purchase this remaining inventory and join our MarineMax family, we will be devoted to ensuring you receive exceptional service and care of your Sea Ray.

And, as a Sea Ray owner purchasing through us, you’ll become part of the MarineMax family. That means you’ll be invited to owner's Getaways!® to local hot spots, customer appreciation parties, proprietary courses such as Owners' Orientation, Women on Water®, Kids in Boating and more! We also have an unparalleled service team and network to take care of your yacht and keep you on the water.

What does this mean for the Sea Ray sport boats and cruisers that will continue to be produced?
If you are currently considering a Sea Ray sport boat or cruiser, Sea Ray has a renewed energy and focus on these lines. These already great boats will only become even better and the support behind them will be second to none. At MarineMax we are excited to see the great things to come for their sport boat and cruiser models.

Does this mean there were no offers to purchase Sea Ray?
Brunswick engaged in a thorough sales process for the Sea Ray business. They did receive interest but after reviewing the offers, they did not meet their expectations for this premium brand. Brunswick then evaluated other strategic options. June 26, 2018, Brunswick released that for the benefit of the overall company and Sea Ray, they will not sell the Sea Ray brand and focus their efforts on building the best sport boats and cruisers up to 40 feet. In doing so, Sea Ray will discontinue production of sport yacht and yacht models.

Once the remaining Sea Ray inventory of sport yachts and yachts is gone, can I still buy a sport yacht or yacht from MarineMax?
Yes, in addition to the remaining Sea Ray sport yachts and yachts in inventory, MarineMax sells yachts from other brands such as Azimut, Galeon, Ocean Alexander and Aquila. We also have a diverse line up of fishing boats, pontoons, watersports models and more. Our fleet of boat brands represent the highest quality and strongest reputations found anywhere. We take great pride in matching consumers with the boat brand best meeting their needs.

If you have any questions about this update or would like to tour a Sea Ray, your local MarineMax store manager and team are at your disposal and committed to serving you and your boating needs.